still reading the article about Medmen - the other shoe is starting to drop, mega-failure of these corporations is looming:
MedMen's problems also point to bigger issues in the legal cannabis industry — especially in California and Massachusetts, which have heavily regulated and high-cost markets......
Even worse for legalized operators, cannabis consumption is concentrated among a small group of heavy users, the 1-in-5 users who get high every day. Because they use so much, they are price sensitive and appear happy to buy through black market suppliers.
"Lots of people came into stores," Adams said, speaking of the California market — though not specifically MedMen. (BDS does not comment on specific companies.) "They took a look at product prices, especially the heavy using, long-time consumer, and they said, 'I know what the right price is, and that ain't it.'"