Legalization and weed: media coverage

Vintners in Oregon are turning to marijuana…

Recreational marijuana won’t be legal in California until next year, but a few miles north of the border in Oregon, a handful of winemakers are experimenting with cannabis in hopes of increasing their appeal among young consumers and in niche markets.

“Baby boomers are drinking less. Millennials are coming into their time, economically, where in 2016 they were the fastest-growing consumers of wine, both in dollars and volume,” said Barbara Steele, who runs Cowhorn Vineyard & Garden in rural Jacksonville with her husband.

“They’re looking for an experience of ‘wine and weed.’”

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